NYC NEIGHBORHOOD PASSPORT
Visual identity
Passport booklet
Communications materials
In partnership with the NYC Mayor’s Office, Team Wonder launched the NYC Neighborhood Passport, a citywide program encouraging people to explore the city’s immigrant neighborhoods, small businesses, cultural institutions and community events during the 2026 World Cup. Free passports were distributed at every public library branch, inviting participants to collect stamps from hundreds of neighborhood organizations and events across the five boroughs.
The program featured 12 stamps designed by NYC-based artists with global roots, celebrating both the countries competing in the World Cup and the cultural diversity of New York City. A total of 100,000 bilingual passports were printed in English paired with Arabic, Chinese, Haitian Creole or Spanish.